Skip links
Social Media

Social Listening

It is by first listening to the conversations being had by your community that you can understand what is being said to your brand and about your brand. So you’re never left out of the conversation.

Deeper Audience Understanding

Our social listening gives you the insights you need to truly understand the ins and outs of your audience.

01

Monitor Your Mentions

If you’re mentioned, we’re listening. We keep tabs on mentions of your brand, relevant topics, competitors, keywords and more.

02

Listen and Analyze

We don’t just stop at monitoring, we analyze all information gathered to uncover patterns and trends.

03

Get Proactive

We use our findings to tailor your social media strategy and marketing campaigns for success.

04

Turn Conversations into Conversions

Public perception is one of the driving forces behind consumer purchasing and understanding the strengths and weaknesses of your brand is your key to success. But most brands are simply guessing. By guessing, brands miss the fundamental details they need to propel their business and keep customers coming back.

By guessing, they miss out on opportunities. Opportunities to get a step ahead of their competitors. Opportunities to jump on trends before they become yesterday’s news. Opportunities to innovate.

Social listening allows you to grasp these opportunities. You can discover what your customers want without having to hunt for answers and you can create stronger strategies that generate more ROI.

Find out what your audience is talking about you on:

Social Media

a woman scrolling on her mobile phone

Television

a couple siting in front of a tv

Radio

Blogs & News

A man writing an article on a laptop

Understand The Bigger Picture

Social listening helps you uncover what matters and why, so you can tailor your social media strategy with confidence.

Keep your brand healthy: Want to know the true public perception of your brand? Social listening will tell you. By listening to the social chatter that occurs in every corner of the internet, you can get real insights into your brand’s reputation.

Stay ahead of your competition: By tracking conversations on you and your competitors, you can ascertain your share of the voice, your competitor’s limitations, and where your brand falls short. This is how you reposition your brand for success.

Keep tabs on your industry: Monitoring online discussions and hashtags helps you identify industry trends before they even become trends. This allows you to stay ahead of the game and ensure that your social media strategy is always relevant.

Real-time campaign analysis: After all the effort poured into your marketing campaigns, it’s vital you know just how well they’re performing. Social listening proves the value of your marketing by capturing conversations to reveal what resonates and what falls flat.

Get real event feedback: When putting on events or conferences, getting honest feedback can feel like a chore. But social listening tunes into the post-event chatter to reveal how well your investments paid off.

Identify Influencers and Leverage Authentic Social Proof: There’s nothing more impactful than partnering with a creator who already loves your brand. Identify creators who are already singing your praises to leverage their following and boost brand awareness.

We’re all ears
Our social listening tools are always listening, always gathering information. But it’s what we do with that information that matters. Our experts translate the data into insights that you can action in your business objectives. We don’t just tell you that something is trending, we’ll tell you why it’s trending. We never pass up an opportunity to learn about your audience so you can propel your brand above and beyond your competition.

a party, confetti falling from the roof

You’re listening to the conversation.

Now it’s time to join it.

Combine data with creativity for a successful social presence

Take the guesswork out of your social media marketing.

Ready to build influential campaigns with TRUE BEAUTY?

Let’s talk

+

TRUE BEAUTY is a concept ensuring creatives don’t just look nice. It is built on the fundamentals to understand your brand, your industry and your goals to deliver work that works. Work that improves your brand, differentiates you from your competitors and returns much more than it costs.

Contact
+
Explore
Drag